Having a Mercedes-Benz is one thing, but getting a custom-made key made out of solid 18-karat gold and inset with 300 cut diamonds for the luxury car is another. Made in Germany by Selected Jewels, Golden Key wants to do away with the standard plastic car key, because if you're buying an expensive automobile, you probably want a key to match. ... Read More
Over the week, Belgian motorcycle brand Saroléa unveiled their new SP7 electric superbike at the Mattet circuit in Belgium during the Speed Trophy. What's neat about this bike is that instead of trying to compete with other manufacturers that push a more futuristic look on their motorcycles, Saroléa's steampunk-like design hearkens to the past.... Read More
In celebration of its 100th anniversary, legendary Italian marque Maserati is bringing high-profile polo tournaments to centers of wealth and equestrian excellence around the world. Following the success of the recent Maserati U.S. Open Polo Championship in Palm Beach, the brand will present the Maserati Metropolitan Polo Classic at the Tianjin Goldin Metropolitan Polo Club in China and the Jerudong Park Polo Trophy at the Cirencester Park Polo Club in the United Kingdom in June, as well as an as yet unnamed tournament in Dubai this fall. Maserati is partnering with Argentinian polo lifestyle brand La Martina, which produces a capsule collection of Maserati branded polo gear, on the prestigious series. ... Read More
Most automakers in the business participate in some form of motorsport at some level. In fact, you'd be hard pressed to find one that doesn't. It is, after all, a great way for an automaker to promote its brand and demonstrate its engineering prowess. For some, their involvement in racing runs deeper than it does for others, but there is a handful for whom racing is not just a mere afterthought. Instead, more than anything else, it's what the company stands for — its raison d'être. McLaren is just such a company.... Read More
The annual Gumball 3000 rally, a rolling 3,000 mile festival of crazy driving and debauchery that features the world’s most exclusive supercars, is set for its new route from Miami to Ibiza in June. This year’s race, which costs about $40,000 to participate in, will travel across two continents and five countries with various parties, concerts and VIP events along the way. The race will start in Miami on June 4 and make stops in New York, Atlanta, Edinburgh, London, Paris, Barcelona and Ibiza, and end on June 11.... Read More
Bentley Motors revealed three hybrid concepts during the Beijing International Automotive Show earlier this month, but — as Bentley isn't content unless they're making the best — these hybrids are unlike any you've seen before. Where many luxury automotive companies make sacrifices to performance to bring weight down and efficiency up when designing with this technology, Bentley's unveiling shows just how luxurious and sexy a hybrid can be.... Read More
The Petersen Automotive Museum invited 12 of your favorite celebrities, from rock legends and revered filmmakers to famous actors and TV personalities, to curate their newest exhibit. Called ... Read More
Keels & Wheels Concours D'Elegance (May 2-4) is gearing up for their classic automobile auction, put on by collector car company Motostalgia. Taking place in Seabrook, Texas (which is a little south of Houston), the auction is promising a pretty nice line-up, including a 10-car collection and a 2008 Bugatti Veyron. ... Read More
Formula One World Champion Jenson Button has been spotted driving something more regal than his usual McLaren supercar. As a long time admirer of the Rolls-Royce marque, this year he will drive the company's pinnacle range of cars during the 2014 Formula One season. Jenson chose a number of models (including the Wraith, Phantom Drophead Coupé and Ghost) to get to 10 of this year's Grand Prix rounds, keeping him riding in style throughout his F1 travels.... Read More
Everdream Pictures, an advertising agency started by recent college grads James Khabushani, and RJ Collins, produced, edited and released a commercial titled Modern Spaceship for Tesla Motors. While the electric car company has spent nary a dime on advertising, the Los Angeles-based creative marketing duo took it upon themselves to invest their own money on the production of the commercial seen above.... Read More
With production of the 300 coupes completed and the additional 150 roadsters almost all spoken for, Bugatti only has a handful of Veyrons left to sell, but sell them they will. And when all 450 have been built, there will be no more. But that doesn't mean your chance to buy one — even direct from Bugatti itself — will have passed, because the luxury car brand has announced its first certified pre-owned program. ... Read More
If you're the type of person who has paparazzi hiding in your bushes — maybe you're a controversial politician or a famous pop star — than security is probably a pretty major concern. Strategically planning outings and hiring a few body guards is a good step, but you may want to consider a protected car to ride in and that's where Inkas Armored Vehicles come in. ... Read More
When journalists get to try a bike out, they usually have at least two days (or perhaps even a weekend) to become accustomed to the machine and get a proper feeling for it. That's what I was expecting when the HP2 Sport from BMW arrived in Ireland for press to try out, though I quickly learned that this time would be different.... Read More
There are all sorts of contests in the world, but few are as hotly contested as who makes the world's fastest car. In the late 1980s and early 90s, it hovered around 200 miles per hour: the Porsche 959 was clocked in 1986 at 195 mph, the Ferrari F40 beat that the next year at 203 mph, followed by the Bugatti EB110 at 209 mph, the Jaguar XJ220 at 213, and finally the McLaren F1 at 240 in 1993.... Read More
