Miami, Florida is a mecca for artists, entertainers, business people, and international tastemakers. With some of the hottest nightlife venues on the planet, ultra luxury hotels, beautiful beaches, and premier restaurants, Miami is the ultimate playground for some of the world's most powerful and influential people.
So how do you get into the inner circle of Miami's most exclusive spots? How can you receive complimentary cocktails at the most elite restaurants, obtain the most sought-after tickets to events, gain access to insider rates at luxury hotels and more? You join SELECT.
Prospective members apply for access citing basic biographical, career and education information as well as their general interests. If accepted (approximately 30% applicants are ultimately offered membership), members unlock exclusive rewards at an expansive list of premier partners ranging from top rated local restaurants to global travel and retail brands like Priceline and Brooks Brothers.
Each member carries a personalized SELECT card. This black metal card acts as an extension of any existing credit or debit card and can be used as such. In addition to your usual rewards, the SELECT card provides exclusive rewards and experiences at thousands of SELECT partner locations.
A few noteworthy names on SELECT's widespread list of partners include hotspots Dolce, SushiSamba, and Klima as well as top nightlife venues, Hyde Beach and Rec Room. In addition to dining and nightlife benefits, SELECT provides insider pricing at a variety of travel and lifestyle partners including Morgans Hotel Group (Mondrian, Delano, CLIFT), The Standard Hotels, W Hotels, Bliss Spas, Kimpton Hotels, and David Barton.
Members also have access to text-based concierge through the member site and mobile applications. SELECT's dedicated concierge team is trained to be in the know and is available to members for recommendations or last minute reservations on the go.
SELECT allows members to connect at members-only events including menu tastings, fashion shows, and rooftop soirées. These events not only foster the camaraderie of the community, but also serve as prime networking opportunities for like-minded professionals. SELECT kicked off their Miami launch at Hyde Beach with over 400 attendees. SELECT has also partnered with brands like Veuve Cliquot and local hotspots like STORY to offer members VIP access to some of Miami's hottest events.
I had the opportunity to chat with several members at the launch party to see why Miamians are flocking to SELECT. Christophe Bindert, a new member, was excited about the community and events, noting, 'Really impressed by the crowd. You can tell the community is growing quickly and attracting interesting people' Others were intrigued by the rewards. SELECT member Drew Bloomberg loved the dining options and concierge service. 'The SELECT Concierge always has the perfect spot. [Most recently] they planned an anniversary vacation for us as well.' SELECT also appeals to the jetsetters. Anna Spoden, a member in attendance from New York, likes being able to take advantage of SELECT benefits around the country saying, 'I'm always bouncing between New York, LA, and Miami, so it's awesome knowing I can use SELECT in each of these cities.'
SELECT members represent a diverse group of social and influential professionals. Investors, tech entrepreneurs, fashionistas and celebrities such as NBA champion Tony Parker, Victoria Secret model Vita Sidorkina, and DJ Willy Monfret have all joined the community. You too could be a part of this exclusive community and make Miami your playground.