Love Brand & Co., the prestigious beachwear company, is pleased to announce Ben Robson as the new face of the Spring Summer 13 Campaign.
Ben Robson, who is part of the next generation of British acting talents, will star in “The Dark Prince”, the vampire movie directed by Pearry R Teo.
The photo shoot of the new campaign, which took place in Abu Dhabi at the iconic Yas Viceroy Hotel Sky pool, above the Yas Marina Circuit F1 race track, was directed by the Creative Director of Love Brand & Co., Oliver Tomalin.
Tomalin selected this main location for its dynamic, flowing and curved shell as a modern and fresh backdrop for his new collection of timeless designs, referred to by the designer as “The Modern Classic”.
About the photo shoot, Ben said: “I had a great time it was a really amusing shoot and I loved the locations in Abu Dhabi. It has been a pleasure to work with Love Brand & Co. and to become its new face”.
Love Brand & Co. was launched in 2011 by eco-conscious entrepreneur Oliver Tomalin, following his idea “Fashion for the love of elephants”. The responsible brand donates 5% of its sales to elephant charities Elephant Family, the David Sheldrick Wildlife Trust and Tusk Trust, raising awareness and funds for vital elephant conservation projects.
The new collection adknowledges ethnic, retro, floral and vintage trends.
The photo shoot of the new campaign was in Abu Dhabi at the iconic Yas Viceroy Hotel sky pool.