Fashion
The (Not So) Little Perfumer Who Could
By: Michael P.   |   
March 11, 2013   |   0 Comments

Inez and Vinoodh

After a rough start in creating perfumes, Ben Gorham has become a major player in the fashion world by creating scents that bring to mind eras past. A small army of devoted customers are garnering a lot of attention for the passionate scent creator, and he truly seems happy with everything that has happened thus far.

With his lanky 6-foot-5 frame and sleeves of 1920s-era tattoos, Ben Gorham doesnt look like your average perfumer. In fact, when the former professional basketball player first presented his fragrances in Paris seven years ago, a French journalist sniffed, What gives you the right to do perfumes? Gorham, whose Byredo line now has a devoted following that generates $30 million in global sales, smiles as he recalls that early snub: I was a wild card. But Im very competitive. I can do one thing really obsessively. Read More

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