 Fashion Designer Profiles: Chloé Fashion Bios: Chloé is founded in 1952 by Gaby Aghion, an Egyptian-born
Parisienne with a dark beauty and a bohemian spirit.
Rejecting the stiff formality of the 50's fashion, she
creates soft, body conscious clothes from fine fabrics
and called them "luxury prêt-à-porter". unique for
their time, they are beautifully made clothes available
off the rack.
In 1956, Gaby Aghion and her business partner, Jacques
Lenoir, debut the first collection over breakfast at Café
de Flore, which, as the city's infamous meeting ground
for existentialists and artists, is one of their own
favorite haunts.
 "Chloé" - a name they chose for its warm, feminine appeal
- is perfectly in synch with the new mood of Paris :
youthful and modern in design, and slightly audacious in
spirit.
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The label grows in popularity, and Gaby Aghion and
Jacques Lenoir initiate what will become the hallmark of
the house : hiring new, young talents to design the
collections.
In the 60's, Chloé hothouses a group of youthful left
bank designers who will later define the Paris ready-to-wear
movement, "le style".
In 1966, Karl Lagerfeld becomes the house's head
designer, and under his direction Chloé becomes one of
the most iconic fashion brands of the 1970's. Jackie
Kennedy and Brigitte Bardot, Maria Callas and Grace Kelly
all come to Chloé's boutique in the 7eme in search of
luxurious daywear. With its romantic, gauzy blouses and
long skirts, Chloé defines the look of a generation.
In the 80's, a series of talented designers including
Martine Sitbon keeps the collections fresh and ever changing,
whilst reiterating Chloé's quixotic ability to
be both cutting-edge and timeless at once.
After the house is bought by the luxury goods
conglomerate Richemont Group in 1985, its notoriety
grows around the globe.
In 1997, Stella McCartney reinvents  Chloé once more,
with a romantic yet streetwise mix of vintage lingerie,
tailoring, and signature lowrider trousers that hit a
nerve with young women around the world and propels
the house to a new level of success.
In 2001, Phoebe Philo continues the Chloé legacy of
luxurious, audacious prêt-à-porter whilst stamping the
house with her own unique signature : sexy daywear, fluid
lines, graceful and distinctly modern diaphanous tops.
In 2006, Paulo Melim Andersson brings an edgy creativity
to the brand. He infuses his witty and modern point of
view to Chloé.
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On March 10, 2008, Hannah Macgibbon is named creative
director and becomes part of the Chloé design legacy.
She brings her overall creative vision to the brand
through femininity and sophistication whilst preserving
Chloé's tradition and luxury know-how.
Today, just like Grace Kelly and Maria Callas did before
them, young stars like Kirsten Dunst, Natalie Portman
and Lou Doillon fall in love with the soft elegance of the
French house.
More than fifty years after Gaby Aghion imagined it,
Chloé's vision of romantic, ultra feminine fashion lives
on.
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