Private Jet Charters: With more and more affluent individuals and companies chartering private jets to whisk them away to their favorite hideaways or business meetings, the competition within the industry is at its all-time peak.
With usage of the Internet on the rise, it is vital for businesses to put their best efforts forth on the presentation of a Web site. The site should navigate smoothly while entertaining and enlightening visitors to want to do business with the company. That is the goal for most anyway. While some struggle with form over function or vice versa, many companies selling luxury products or services are at the forefront in such matters.
When choosing the charter companies for this particular article, we visited dozens of Web sites and proceeded to narrow it down based on specific criteria. After examining Web presence, national branding, ease of navigation and interactive multimedia, here is what made the list.
Delta AirElite is a luxury jet-chartering service that is owned by a major U.S. airline. The wholly owned subsidiary has been in business since 1984. Its highly regarded card programs are among the best plans on the market. The Robb Report recently honored Delta AirElite by naming it the Best of the Best for the fourth consecutive year in the Flight-Card Programs/Charter category. The Luxury Brand Institute also cited the charter service in its 2007 Private Jet Services Luxury Brand Status Index (LBSI) survey. AirElite has an impressive fleet of light, midsize, and large jets for private charters. The lineup of 400 plus planes includes Bombardiers, Hawkers, Cessnas and Gulfstreams, and many more.
The Net Effect
Upon landing on the homepage of Delta's Web site, a consumer knows a lot about the company's services and reputation immediately. The FAQs offer sufficient detail to better clarify what the outfit does. The services, as well as the perks offered, are laid out clearly too. There are no videos to view at this time. However, the content is excellent. Indicating the size and occupancy of the aircraft is helpful. Navigating through the Web site is breezy, and complete contact info is provided.
Linear Air is poised to revolutionize the private airline industry with its two-tiered charter flight service. The on-demand operator is gearing up to make private-jet chartering affordable to flyers nationwide. The firm draws from the best offerings of both private charters and commercial airlines for its business model. Over the next two years, the progressive company is adding 30 Eclipse 500 jets to its convoy of aircraft. Since its in-flight operating costs are comparable to the Caravans, Linear's customers receive an upgrade in service without having to pay accompanying higher fees. The economical Eclipse 500 is the most efficient plane in its class as rated by AR/GUS.
The Net Effect
The Web site is definitely more functional than entertaining. However, there is a lot of info on its homepage. With the new private flyer offering such an innovative on-demand chartering service, a little more entertainment may be expected. There are videos on the site, and services, contact and company information is available.
All clients of Celebrity Jet Charter are treated like "moving" stars. The company has more than 16 years of experience providing jet-chartering services. In most cases, all that is needed is a two-hour notification to arrange a flight itinerary, and customer service is available 24/7. Personal profiles are established for customers to ensure that flights are in tune with their needs and expectations. Celebrity has access to more than 10,000 airports worldwide, and planes of all sizes from light jets up to Boeing Business Jets. The outfit's Sky Card program offers maximum flexibility and services to frequent flyers. Empty-leg and one-way flights also are offered at substantial discounts when available.
The Net Effect
Aside from the Useful Links section not being so useful and the What's New section having been last updated in May 2007, there are no major complaints to report regarding Celebrity Jet Charter's Web presence. The navigation is smooth and all the vital stuff, such as services offered, aircraft available, is presented neatly. Complete contact information also is found. The organization is heavily involved in corporate and entertainment events, offering exemplary complementing catering and concierge services.
Private Jet Specialist directs its efforts toward providing clients with the safest aircraft and the most affordable airfares available. Charters booked by the firm are done through Meridian Air Charter. The Teterboro-based company has been in the air chartering business since 1958, making it the longest-running charter service in the NYC area. It has access to various private planes ranging from heavy jets to twin-engine pistons. Commercial airlines have access to approximately 500 airports, while Private Jet Specialist's flights have access to over 4,000 airports. The special point-to-point service provides measurably better time management for passengers. A guarantee is extended to registered members. If a member finds a chartered flight at a lower price with the same provisions as the flight booked through Private Jet Specialist, the member will either be refunded the difference or the reservation is canceled.
The Net Effect
Bells and whistles on the Web site of Private Jet Specialist are minimal, yet the navigation from one section to another is quick. The content efficiently describes the company's services. Since the outfit does have access to many carriers, it is good that its safety standards are high. This is a good source for a luxurious deal that also happens to be more economically rational than most. The company offers both live and online customer service. Flight info can be obtained quickly by filling out a form at the homepage of the Web site.
Written by the staff writers of JustLuxe