“The car industry has waited well over a century for its own revolution. Today the wait is over. What the mobile phone did for communication, electric mobility will do for individual mobility,” said BMW chairman Dr. Norbert Reithoffer. “The BMW i3 is more than an evolutionary step — it is a great leap forward. From sketch to street, the i3 is unique in every respect. With the intention of creating a truly sustainable car, we conducted research in megacities around the world.”
Of course, coming from an upscale German automaker, the i3 benefits from all the latest driver assistance systems, safety technology and luxury features you'd expect of a BMW. The i3 will be available in three trim levels, and will launch in the US in the second quarter of 2014 with a $41,350 starting price (before either government incentives on the one hand or the $925 destination fee on the other).