News & Trends: Richard Armstrong, Director of the Solomon R. Guggenheim Foundation and Museum, and Frank-Peter Arndt, Member of the Board of Management, BMW AG announced a 6-year collaborative effort that will span the globe in an exploration of urban life.
"Our collaboration with BMW brings together three kinds of expertise — an international museum, international design firms, and emerging talents from a number of different fields — for a research-and-development project with almost limitless potential," stated Richard Armstrong. "We cannot predict, and do not want to predict, the outcomes of this open-ended experiment. We do know that it may change every city and community it touches, and point the way toward new possibilities for the urban environment worldwide. We are grateful to BMW for their collaboration on this adventurous project and greatly respect the company's long-standing commitment to design, architecture, and the arts."
The first installation in the BMW Guggenheim Lab will be Confronting Comfort: The City and You, exploring the relationship between urban dwelling and the environment. Beginning in North America and moving on to Europe and Asia.