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Did You Catch These 6 Innovative Luxury Porto Cervo Pop-Ups Over the Summer?

Each year, as the hotter months roll around to awaken the European joie de vivre, thousands of wealthy tourists flock to idyllic destinations across the continent to shop and sunbathe. Few though, are more coveted, opulent and glamorous than the exclusive enclave of Porto Cervo. Tucked into the spectacular coastline of Italy’s Sardinia and home to billion-dollar superyachts each year, Porto Cervo is a pretty sought-after spot. As Engel & Volkers listings show, it’s generally priced at €300,000 per square meter (approximately $30,454 USD per square foot), making the city one of the most expensive locations in Europe for real estate, retail and relaxation.

While several luxury brands—from Bulgari and Dolce & Gabbana to Prada and Cartier—have already recognized Porto Cervo’s lucrative pool of wealthy consumers and staked their claim with permanent boutiques, many others tested the waters this past summer via innovative pop-ups. The shops offered the elite buyer an intensely curated, if fleeting, taste of what their brand experience has to offer.

Here are six that stood out this season:

Daniela Aroche

Every day, thousands of leading luxury professionals from over 150 countries log on to Luxury Society, a private online business network designed to connect, inform and inspire. Members are able to forge valuable relationships, keep abreast of the industry's latest developments and discover innovative strategies and career opportunities, while maintaining the privacy and discretion that they deman...(Read More)

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