A recently conducted survey indicates that Americans will do more leisure traveling this spring than they did last year, reports Hotel News Resource.
The influx in leisure traveling is across-the-board, as respondents from three different levels of household income stated that they would travel more this year. The survey conducted by D.K.Shifflet & Associates included responses from 8,557 participants.
“As the economic outlook continues to improve, Americans’ willingness to travel is not only strong among high income households, it is trickling down to middle income households” notes Chris Klauda, Vice President at D.K. Shifflet & Associates. “Travel marketers, particularly those with more economical travel offerings, have an opportunity to attract this recovering travel segment.”