The occupancy level for hotels in Chicago are back to the same level as they were prior to the recession, reports the Chicago Tribune.
The hotel-occupancy rate in 2012, 75.2 percent, matches 2007’s record-setting rate. A $2-million marketing campaign by the Windy City’s tourism and convention agency, Choose Chicago, which targeted surrounding Midwest cities, was cited as a contributing factor.
The improved performance, along with a hike in the city's hotel tax rate, brought the city's hotel tax revenue to more than $100 million for the first time. This was an increase of $25 million, or 33 percent, from 2011.