While many industries were either stagnant or struggling since the global financial meltdown of 2008, the pet industry remained strong and continued to grow. The industry is nothing to pooh-pooh, as it was a $60-billion industry in the U.S. market alone in 2012.
It was the impetus that prompted Frederic Stouls to leave his job in the banking industry and to start up a luxury pet-furnishing business called Chimere within in the confines of a furniture store in Paris, France. The business sells high-end interior items for both furry and feathered animals.
The store carries items costing as much as $5,000 and up for dogs, cats, and birds. Are Mr. Stouls claims that the dogs take ownership of their kennels straight away? Whether that is puffery or factual may be questionable, the price tags on the merchandise are for real.
Chimere also sells via its website as well. According to a story from Reuters, as reported on the Huffington Post, the plan now is to bring the store to the USA.
So, what kind of cat liter do you place in a lacquered litter box anyway, gold dust?
…. After opening a retail space in Paris furniture store Silvera, Chimere's next target is the United States. Stouls said the company was also working on new ideas for products such as beehives for the design-conscious apiarist.
"This is a really big market: there are hotels for dogs, spas for dogs," [Stouls] said. "But the product has to look good."