Luxury Daily, an online luxury-industry trade daily, chimes in with its report—Top 10 Digital Marketers of Q4. The story focuses on the efforts of 10 high-end brands in fashion, retail, automotive, and jewelry.
While this report does not quantify or qualify these firms, it reports on the companies’ marketing strategies and how they are turning to interactive content to enhance the online experience for their respective followings. And the brand-gossip is pretty good, too!
Quite a few marketers redesigned their Web sites so that consumers could simultaneously shop and absorb the brand lifestyle.