Current Events Articles


Kaley Cuoco Grants Wishes in Toyota's Super Bowl Teaser

January 24, 2013

Kaley Cuoco is going from the Big Bang to the Big Game as Toyota's newest advertising star.

The 27-year-old actress from the CBS sitcom The Big Bang Theory is seen walking around town granting magical wishes in this teaser for Toyota's 60-second Super Bowl spot, set to air during the first quarter of the Feb. 3 broadcast.

The teaser and the finished spot were created by Saatchi & Saatchi in Los Angeles.

The spot that airs on the game will include a photo of a consumer as part of a contest Toyota has been running. The automaker has been inviting people to send in photos of themselves through Twitter and Instagram using the hashtag #wishgranted, and will include one of the photos in the spot.

Cuoco's Super Bowl job comes just weeks after she made another notable advertising appearance—playing William Shatner's daughter in the latest Priceline spot. 

Read entire article on Adweek
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