January 31, 2013
J.C. Penney is working overtime to get you back in its stores. Coffee bars, yoga classes, salons and SALES are in the works. A year ago, J.C. Penney swore off sales at all of its stores and the move confused shoppers who had become accustomed to its regular deals and discounts.Now, those familiar coupons, store sales and Web site deals will be back in a big way. That's not all: Penney's is planning to roll out new price tags that show how much you saved by shopping there, according to Forbes.
You're probably already familiar with its growing roster of designer collaborations with Nanette Lepore and Duro Olowu. What do you think of this look from Duro's collection? If this is the direction Penney's is going, count me in.
Do you shop at J.C. Penney? If not, will these perks get you back in the department store?
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