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Updated: Cadillac in Review; Campbell Ewald Is Front-runner

March 20, 2013


An update has been made to this story.

Campbell Ewald is in talks to pick up the Cadillac account, Crain's Detroit Business is reporting.

A deal has not yet been finalized and financial terms have not been disclosed, but the account for the General Motors brand is believed to be valued at about $244 million annually. No timeline has been disclosed.

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