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Daimler Trucks Targeting Number 1 Spot

April 6, 2013

According to new Daimler Trucks boss Wolfgang Bernhard, the division is eyeing the number one spot as far as the trucks industry is concerned. The aim, said Bernhard, is to be at the top “in every way,' in a letter that was sent to the company's staff, a statement made public via Bloomberg. At the moment, Daimler Trucks is still behind its main rivals Volvo and Scania from a profit standpoint. It posted a 5.5-percent profit margin in 2012, compared to Volvo's 5.8 percent and Scania's 14 percent. Before taking over the trucks division on April 1, Bernhard was the head of production and purchasing at Mercedes-Benz Cars. Daimler Trucks... Continue Reading »

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