April 17, 2013
America loves a good poop joke.
Kmart's pun-filled "Ship My Pants" online video has been so popular--netting 12 million views in the span of a week--that it's now getting ready to debut on TV.
Shannelle Armstrong-Fowler, a spokeswoman for the retailer, said the ad, which was created by DraftFCB, will start running next week on "select cable networks."
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