May 14, 2013
There are countless stories about how Yelp can damage small businesses and countless more about how Yelp reviews aren't particularly reliable. To add more fuel to the fire, a recent Craigslist ad demonstrates just how shady Yelp reviews can get.
The ad reads:
We are looking for established Yelp accounts with over 50 reviews (please link Yelp account) to write well-written reviews for a restaurant. Many of these restaurants have a bi-polar review history (mostly positive 4's and 5's but a couple unfiltered 1's dragging them down, either from competitors or disgruntled ex-staff) and need a few 5's to rebuild their rating back. If this is something you'd be interested in, let us know.
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