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Citi Bikes Make Bank In New York

Posted: Jun. 19th, 2013  |  By Michael Pearse

The idea of rent-ablebikes isn't all that novel, but trust New York innovators to take the age old concept, put a new spin on it – 300 easily accesseddispensaries – and laugh their way to the bank. Citi's easily recognized blue bikes were met with skepticism, butwith the combination of easy access and low prices,the program has worked and is looking to expand.

When New York’s transportation commissioner, Janette Sadik-Khan, announced plans for the city’s bike-sharing program at a 2011 press conference she called it “a fast, easy, affordable way to get around town.”

So now that the program has kicked off with 6,000 cobalt-blue Citi Bikes at 300 locations south of 59th Street in Manhattan, and in parts of Brooklyn, how fast, easy and affordable is it?

For the purposes of this column, of course, affordable comes first. For annual members, who pay $95 plus tax ($60 plus tax in some discounted cases) for a year’s worth of unlimited 45-minute rides, it’s a good deal.

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Carolyn Hsu
Carolyn Hsu is the New York Correspondent for JustLuxe and has been beauty, fashion, and travel editor at The Daily Obsession and a freelance writer...

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