Futuristic themes are usually just a gimick to make up for a lack of real qualities to draw in unwary customers, but the Hotel O in Paris is actually serving up an enjoyable experience that doesn't rely on theme to bring it all together – though it's certainly a welcome touch. Boasting 29 spacious and futuristic rooms, the hotel is worth a visit.
This futuristic-looking boutique hotel is blocks from Paris’s postcard attractions. The 29-room, five-story property, which opened in October, is the first hotel by Ito Morabito, the young French designer who goes by Ora-Ito professionally. His iconoclastic career has included designing for Heineken, Nike, Toyota and Christofle. Hotel O, a collaboration with Elegancia Hotels, has the swagger of a first-rate design hotel — the fashion photographer Ellen von Unwerth has staged a shoot here for Italian Vogue — if not the square footage. Playful touches abound, including a wall of motorcycle helmets from the luxury brand Ateliers Ruby displayed in a panoply of colors in the lobby.