Prada has long been a very successful company in fashion. The clothes might be a tad expensive, but they are of great quality and equally impressive in the elegance department. Now Miuccia Prada creator of Prada will be named the newest First lady of European fashion. Her capital? Likely Milan.
Beppe Severgnini, the Italian writer who has built a stellar career through acutely observing the psychological quirks of his compatriots, admits that even he was stumped by Miuccia Prada when he first met her in 2003. "I took her to see Bruce Springsteen in Milan and when she met him after the show, she was in awe of him," he recalled.
Prada, 63, the creative talent behind the global fashion juggernaut of the same name, does not resemble the stylish but aloof catwalk habitués who lesser mortals like to think populate the fashion industry.