It's been a wild ride in the making but Jay-Z's online #NewRules campaign may make the leap from an online affair to a full-fledge concert in New York's Times Square.The event, says planners, will be one of the biggest of the season and require significant police presence for safety reasons and the shutting down of Broadway, but Jay-Z is determined to see this concert through.
Jay-Z’s “#NewRules” campaign may be going from online and street marketing to live performance in Times Square. The New York Post reports the Roc Nation boss is planning to give a concert on top of the Ed Sullivan Theater marquee on July 8th for the Late Show With David Letterman.
Post’s sources say Jay is still seeking approval from Mayor Bloomberg’s office, but the performance is likely to be sanctioned and is expected to be a major event.
“If he gets permission from the mayor’s office, it’s going to be off the hook,” said a law enforcement official.