San Diego's multi-million dollar tourist campaign on hold

Posted: Feb. 19th, 2013  |  By Michael Pearse
Downtown SD
10 News San Diego

One of San Diego's most profitable gigs is of course tourism. Unfortunately "Americas Finest City" will have a set back as the campaign to promote its tourism has been set back. One Inn owner who contributes money to the campaign said that he believes that they "need to spend to stay competitive".


San Diego's tourism resurgence could suffer a setback. A multi-million dollar campaign to promote "America's Finest City" this spring has been put on hold.

"Every city in the western U.S. is gunning for our tourists and our conventioneers," said Bob Rauch, who owns an inn in Carmel Valley. "We need to spend to stay competitive."

Rauch is one of several San Diego hotel owners who contribute money to the city's tourism marketing district, which partners with the city and promotes San Diego as a vacation destination.

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