Nikki Beach to Party in Egypt

Destination Resort:Turn up the music and let the games begin! The pyramids will soon be aglow with the arrival of the decadent Nikki Beach Hotel in Hacienda Bay. The franchise dubbed by the London Observer as "the sexiest party on Earth" is raising a 125-suite resort in the Mediterranean's latest hotspot for jetsetters. It will be the eighth country to feel the heat of the steamy franchise's presence.

Nikki's Hacienda Bay play station will include a Nikki Beach Club, a VIP lounge, a spa and fitness center, numerous beachfront cabanas, personalized in-suite music, and private 24-hour concierge service. All suites, which will be a minimum of 200 square feet, will offer either an ocean views or overlook a championship golf course. The festivities begin at the airport, as a Nikki beach hostess will pick up guests at the airport.

The quintessential purveyors of the upscale beach-club lifestyle currently have partying resorts in Saint-Tropez, St. Barth, Marbella, Puerto Vallarta, Cabo San Lucas, Marrakech, Reno, Providenciales, Turks and Caicos Islands, NYC and Miami and Hollywood, Fla.

Sample a taste of the spirited style of Nikki Beach with a visit to NikkiBeach.com.

For LxM James Rothaar