Recently, Banyan Tree announced their latest project, a new brand called Cassia which will move the award-winning brand into the serviced apartment sector. Utilizing its expertise in design and innovation, Banyan Tree will now have three brands under its umbrella. Cassia will include one- and two-bedroom units aimed at upper middle-class travelers looking for extended-stay rentals.
Part of the brand’s plans to add 66 hotels and resorts, 115 galleries, and 117 spas across 33 countries by 2017, Cassia is already underway in Lijiang, China; Bintan, Indonesia (45 percent sold); Phuket, Thailand (70 percent sold); Beruwala, Sri Lanka; and the Gold Coast, Australia. Additionally, they will open seven more locations in Chiang Mai, Thailand; Brisbane, Australia; Japan; New York, USA; Seychelles, Africa; Bangkok, Thailand and Lang Co, Vietnam.
Starting at around USD $143,175 for a one-bedroom apartment, clients can also choose to invest in one of the homes and enjoy additional lifestyle benefits. For those looking to book the properties only, the beautifully-designed homes range from around 114- to 180-square-feet.
All the public spaces at Cassia’s developments offer fun atmospheres for guests to relax in and meet other travelers through the activities, games and a daily social hour. Also on site will be a gym, bar, activity room, pool, convenience mart and laundry and home delivery options in each location.
For additional information on rates, master and building plans, destination guides and owner benefits, visit the group’s website.