MagnaWave and AuraWell, two of the four wellness companies run by trailblazer CEO Alane Paulley, have announced a new partnership with Direct Pediatrics, providing concierge-style pediatric care for employees and their families. The initiative is designed to remove common barriers to pediatric healthcare, including long wait times, limited appointment access, and rising costs, while supporting working parents with more convenient, personalized care for their children.
Through this partnership, Paulley is granting employees direct access to pediatricians in a direct primary care (DPC) model that prioritizes time, communication, and continuity of care. Something that is truly important to Paulley who is a mother of 3 herself. “This partnership reflects our commitment to investing in the whole family, not just the employee,” said Alane Paulley, CEO of MagnaWave and AuraWell. “When working parents have reliable, accessible pediatric care, it reduces stress, improves productivity, and allows families to focus on what truly matters, which is their children’s health and well-being.”
By limiting patient panels and emphasizing proactive wellness, Direct Pediatrics allows families to build meaningful relationships with their child’s doctor while receiving timely medical support when it matters most. Direct Pediatrics was founded to address the growing frustration families face when trying to access timely, high-quality pediatric care. After more than two decades serving children in Louisville, CEO and Founder Josh Honaker, MD, MBA, FAAP, created a model focused on fewer patients, more time, and better outcomes. “There had to be a better answer for families who feel rushed through appointments or struggle to get timely access to care,” said Honaker. “By partnering with forward-thinking companies like MagnaWave and AuraWell, we’re able to support working families while giving pediatricians the ability to practice medicine the way it was meant to be practiced with time, attention, and compassion.”
For AuraWell CEO Alane Paulley, the decision to expand pediatric access was deeply personal. “As a leader, I believe investing in our people means removing barriers from their everyday lives,” Paulley said. “Supporting working parents with quality pediatric care is one of the most meaningful ways we can give back to our employees. This partnership ensures families feel supported, valued, and cared for… both at work and at home.”
The partnership highlights a growing trend among employers who are rethinking traditional benefits packages and investing directly in healthcare models that improve access, affordability, and employee well-being. For working parents, it represents a meaningful step toward healthcare that works with their schedules, not against them. To learn more visit https://directpediatrics.com/. Or, for more information about AuraWell visit: www.AuraWell.com
