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New Maurice Lacroix Eliros Glitters in Gold

From JustLuxe content partner iW Magazine

Maurice Lacroix indulges its luxurious side with the Eliros Sunshine, a gilded addition to its fashion-forward Eliros collection.

The new Maurice Lacroix Eliros Sunshine.

While the glittery dial and strap on the 40mm quartz watch catch your eye immediately, it’s the textured pyramid pattern that sets the watch apart from other chic wristwear.

The watch’s sapphire crystal will thwart your attempt to run your finger over the dial to feel the peaks in the golden pyramid range. But you’re free to caress the supple gold strap, which features its own dimensional pleasures.


Maurice Lacroix ensures that the gold hues on the dial and the case match the brightly colored leather strap by utilizing an immersion technique for both components. And to further underscore the fashionable intent of the Eliros Sunshine, the Swiss watchmaker packages the watch into a dual-use box and handbag made with a textured material that matches the watch strap.


The watch’s gold-colored leaf-shaped hour and minute hands, and its thin gold-colored second's hand, remain relatively easy to read even with their matching shades. Not surprisingly, the Maurice Lacroix stylized M logo is also quite visible on the dial, just atop the name, spelled out for all to see.


Confident of their stylish new Eliros Sunshine, the folks at Maurice Lacroix ask you to “form an orderly queue for one of the hottest watches this season.”

Price: $850.

iW Magazine

The unrivaled destination for any horological enthusiast, novice explorer or self-proclaimed watch nerd; and just about anyone intrigued by beauty and mechanics. For 29 years, International Watch has been the definitive authority for all watch-related matters, providing in-depth reports on all aspects of horology, from established Swiss watchmaking firms to independent houses of horology, product reviews, technical stories, wrist trends, the unique culture of collectors and more. International Watch Magazine offers a global perspective on all watch-related matters, aptly fitting into the context of our readers’ horological interests. We expose the expertise, craftsmanship and history, engage in brand storytelling and celebrate the mechanical acumen of the industry’s finest brands. Our team comprises some of the most respected authorities on luxury timepieces, educating, and eloquently capturing the experience of the watch enthusiast....(Read More)

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