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Bulova Enters Metaverse with D-Cave Computron LED

From JustLuxe content partner iW Magazine

Bulova has partnered with the online gaming community and marketplace D-Cave to develop two new versions of Bulova’s digital-display Computron LED watch the reboot.


Both new Computron D-Cave models include new visual concepts inspired by the gaming world and one Special Edition features an exhibition mineral crystal case top that showcases a gaming circuit board.

The Computron is a futuristic trapezoidal-cased watch that Bulova originally debuted in the late 1970s and re-launched in 2019 with steel and gold-colored cases and blue or red LED displays.

The new Bulova Computron D-Cave, with Special Edition model at right.

These new models feature a sleek black IP stainless steel case with a mineral crystal that shields the LED’s luminous green accents. The front-facing green LED displays digital hours and minutes with a dual time function. Bulova attaches a black silicone strap with a three-piece buckle to the case.

The Special Edition Bulova D-Cave Computron LED.

The special edition of the watch retains the black IP case but adds a gaming circuit board to the top and a green acid-etched case-side decoration inspired by computer towers. This special edition watch will be made available to those who also purchase an NFT via D-Cave.

Bulova will present the watch in a custom box with D-Cave design elements featuring a QR Code that will guide users to the dedicated Bulova-D-Cave space on Decentraland.


“For over 145 years, Bulova has been about innovating and exploring new worlds,” says Jeffrey Cohen, President of Citizen Watch America. “Through our partnership with D-Cave and the iconic Computron, Bulova interfaces with the metaverse and the gaming universe, allowing us to reach new consumers and opportunities.”

Price: $450.

iW Magazine

The unrivaled destination for any horological enthusiast, novice explorer or self-proclaimed watch nerd; and just about anyone intrigued by beauty and mechanics. For 29 years, International Watch has been the definitive authority for all watch-related matters, providing in-depth reports on all aspects of horology, from established Swiss watchmaking firms to independent houses of horology, product reviews, technical stories, wrist trends, the unique culture of collectors and more. International Watch Magazine offers a global perspective on all watch-related matters, aptly fitting into the context of our readers’ horological interests. We expose the expertise, craftsmanship and history, engage in brand storytelling and celebrate the mechanical acumen of the industry’s finest brands. Our team comprises some of the most respected authorities on luxury timepieces, educating, and eloquently capturing the experience of the watch enthusiast....(Read More)

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