Will the BMW 9-Series be a More Attainable Rolls?

There are very few cars in the world that are anywhere near as opulent and appealing as a new Rolls-Royce. The brand represents the most advanced and exquisite luxuries on the market, placing their name firmly at the top of many “must-have” lists. With entry-level models starting at around $250,000 however, they are still often a splurge even among HNWIs. Which is why it could be that BMW is looking to step into the gap between themselves and the ultra-luxe automaker.  

Why You Should Expect a 9-Series

Until recently, BMW fans didn’t expect the brand to offer a car in the ultra-luxury market. As the parent company of Rolls-Royce, it seems clear that the two marques would or should not compete in the same space. However, there is clearly demand for something that is a little nicer than a 7-series, but not quite as exclusive as a Rolls.

In the past few years, BMW has shown off concept cars unlike anything we’ve seen before. The fact that these cars are concepts aside, they feature styling and features that seem a little rich for the 7-series regardless. And with Aston Martin replacing the Rapide with the RapidE and the new Mercedes Maybach S600 hitting the streets, it would make sense that BMW was to roll this concept into a production vehicle.

Karthik Krishnan

Tech addict, Explorer, living with the internet. The passion for technology has never failed to fascinate in every stage of his life. Now, he regularly contributes to some of the popular magazines, sharing his experience with the world. His work has appeared in Huffingtonpost, Techinasia and many more. ...(Read More)

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