For Michelle Williams flying under the radar has pretty much been her style. Until now. Over the years, her short hair and edgy appearance has always been a trademark look, but now she’s taking it to the next level. This season, Louis Vuitton snatched up the blonde bombshell for their Fall/Winter 2013-2014 handbag campaign where they premiere two new bags: the W and the Capucines.

Shot by award winning photographer Peter Linddbergh, the photos are visually stunning; showcasing deep defined brows set against her porcelain skin and messy blonde shag. The dark mysterious girl in the Louis Vuitton ads is quite a leap from the fresh-faced innocence of Glenda the good witch we saw Williams portray in this year’s “Oz the Great and Powerful.” The Louis Vuitton ads are her first major luxury campaign and from first glance at these images, it won’t be her last. The ads will be introduced in France August 2nd and will hit stateside in September and October. Aside from her Louis Vuitton campaign, Willaims is current in production of her next upcoming film, “Suite Française.”