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Conor McGregor Spins for Jacob & Co and Its Roulette Style Watch

From JustLuxe content partner iW Magazine

UFC Champ Conor McGregor recently raised the profile of the Jacob & Co. Astronomia Casino by posting a video of the roulette-wheel watch to his much-viewed Instagram account. In just one day, McGregor’s August 29 post on his “thenotoriousmma” Instagram platform received more than 1.2 million likes and counting


The Astronomia Casino features a fully operational roulette wheel. In the short video, McGregor is sitting by a pool. He pressed the watch’s pusher to spin the roulette wheel, calling for “Black 11.” The white ceramic ball instead falls on Red 14.

His caption accompanying the video was directed at the rapper Drake, who also owns an Astronomia.

Jacob & Co’s Astronomia Casino is one of the many iterations of the Astronomia timepiece, with a four-arm vertical movement. The watch’s roulette wheel, made in green, red, and black enamel with mahogany inlays, operates on-demand and replicates the action of a roulette wheel. The white ceramic ball is separated from the movement by a near-invisible sapphire crystal.


Above the roulette wheel, Jacob & Co places a double-axis tourbillon, a rotating spherical diamond with the exclusive Jacob Cut, rotating magnesium and the lacquered globe, and a titanium subdial time display. The entire display revolves around the watch every ten minutes. (Source: Jacob & Co.)

iW Magazine

The unrivaled destination for any horological enthusiast, novice explorer or self-proclaimed watch nerd; and just about anyone intrigued by beauty and mechanics. For 29 years, International Watch has been the definitive authority for all watch-related matters, providing in-depth reports on all aspects of horology, from established Swiss watchmaking firms to independent houses of horology, product reviews, technical stories, wrist trends, the unique culture of collectors and more. International Watch Magazine offers a global perspective on all watch-related matters, aptly fitting into the context of our readers’ horological interests. We expose the expertise, craftsmanship and history, engage in brand storytelling and celebrate the mechanical acumen of the industry’s finest brands. Our team comprises some of the most respected authorities on luxury timepieces, educating, and eloquently capturing the experience of the watch enthusiast....(Read More)

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