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The Future of Luxury Travel Lies in Conservation-First Exploration

The desire for transformative travel is becoming a growing majority as over 90% of global travelers are now expressing a desire for responsible tourism, according to a recent booking.com industry report. And as discerning travelers seek more than just escape, TerraFauna Journeys emerges as a visionary force, reimagining luxury travel through a powerful lens of conservation, cultural reverence and meaningful immersion. 

Officially launched July 16, 2025, this purpose-driven travel company curates intimate, impact-rich expeditions that restore the spirit while regenerating the planet. The company arrives at a pivotal moment. One in which luxury is being redefined not by extravagance, but by purpose. Far beyond the traditional trappings of luxury, TerraFauna offers something more.


Whether booking private tours or joining one of their small group tours, their bespoke journeys are shaped in close collaboration with indigenous leaders, conservationists and ecological scientists. Created to give travelers an emotional resonance to each specific destination, every itinerary becomes a soulful invitation to explore (and protect) some of the most awe-inspiring landscapes on Earth.

Built upon seven core values: Conservation & Preservation, Regenerative Travel & Sustainability, Authentic Connection to Nature, Collaboration & Education, Cultural Respect & Empowerment, Exclusive, Transformative Experiences and Integrity & Transparency, TerraFauna Journeys was created the company to bridge the gap between indulgence and integrity.


“We don’t just visit wild places, we partner with the people protecting them,” says Founder Ami Jones, a seasoned travel professional, passionate conservationist and respected leader in sustainable tourism. “This is emotional travel. It is travel with impact.”

Each TerraFauna itinerary is a masterfully balanced blend of comfort and conscience. Picture private eco-lodges nestled in pristine terrain, organic cuisine sourced locally and personal guidance from experts working at the frontier of conservation science. Every trip is co-developed with organizations such as Australian Geographic Travel, Rewilding Argentina, Rewilding Chile and Ride 4 a Woman, ensuring a depth of authenticity that is rarely found in mainstream travel offerings.


Upcoming journeys through 2026 and 2027 include the below, while Private Tours will be individually tailored for couples, families, groups, corporate teams and wellness practitioners who crave deeper meaning in their adventures.

Guardians of the Wild (Uganda) – A once-in-a-lifetime gorilla trekking experience alongside wildlife ranger Denis Onyiko and his team, steeped in the rich conservation history of the region.

Roots of the Wild (Argentina) – Explore rewilding initiatives across Argentina’s breathtaking landscapes, discovering how native species and local communities are reshaping ecological futures.

Costa Rica’s Wild Heart (Costa Rica) - From jungle canals to cloud forests and remote coastal parks, explore how local communities and conservationists are protecting endangered species and restoring vital ecosystems across the country’s most iconic landscapes.

Pulse of the Earth (Australia) – Journey into ancient wisdom with indigenous custodians, experiencing cultural fire practices and regenerative land stewardship through one of the oldest continuous cultures on Earth.

Patagonia Rewilded (Chile) - Across Chile’s Route of the Parks, trace how native species, marine ecosystems and local communities are restoring Patagonia’s wild south. Hike ancient rainforests, sail through fjords, and encounter thriving wildlife.

Furthermore, to mark its debut, TerraFauna has opened the doors to just ten discerning travelers to become Founding Voyagers, an exclusive opportunity to stand at the forefront of this movement. Those selected receive lifetime access to unique benefits including priority booking, personalized gifts and a conservation donation made in their name.

At its core, TerraFauna suggests a radical rethinking of luxury travel. One where impact, intimacy and integrity take center stage so guests can experience a profound and purposeful path forward. With each journey, TerraFauna invites explorers not just to see the world, but to help safeguard its most extraordinary places.

Jarone Ashkenazi

Jarone Ashkenazi is a seasoned writer who covers: travel, luxury items and other lifestyle topics. View more work at www.jaroneashkenazi.com. Connect with him on Twitter at @JaroneAsh ...(Read More)