Vivant Books: Blending Art with Literature

In a family filled with publishing experience, starting their own publishing company seemed to be the logical next step. Mia Benenate and her mother, Becky, melded their love of literature, modern art and their experience in the publishing industry to create Vivant Books. Not your typical coffee table book publisher, Vivant Books publishes luxuriously made books filled with incredible art by contemporary artists. The books, which feature both established and up-and-coming artists, give collectors a way to appreciate art for years to come. A select number of Deluxe Editions contain original artwork by the artist that is featured. Not only does this component differentiate Vivant Books from other publishing companies, it also allows collectors who can’t afford top-dollar prices, to buy original works of art. 

How did Vivant Books start?

I started Vivant Books with my mom, Becky Benenate, in 2009. Her background is in publishing; she spent many years as editor in chief with New World Library, one of the preeminent new age/self-help publishers. I've worked with Amber-Allen publishing, also a well-known self-help publisher. We decided that we wanted to work together and were approached about doing a book on Miami-born artist David "LEBO" LeBatard. From there we went on to work with hyper-realist Eric Zener and then Blek le Rat, known as the godfather of the street art movement.

Why did you decide to focus on art-oriented books?

We both have an abiding love for books, and also both had an interest in contemporary art. It seemed like the perfect marriage for our skill sets. Ultimately what was and continues to be important to us is that we create beautiful, high quality, lasting products. I think that the choice to focus on contemporary art was a good business decision for us because we're working with artists who have already established large followings.

Carly Zinderman

Carly Zinderman is a Senior Staff Writer for JustLuxe, based just outside of Los Angeles, CA. Since graduating from Occidental College with a degree in English and Comparative Literary Studies, she has written on a variety of topics for books, magazines and online publications, but loves fashion and style best. In her spare time, when she?s not writing, Carly enjoys watching old movies, reading an...(Read More)

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