Sergey Petrossov's JetSmarter Takes Off

Twenty-seven-year-old Sergey Petrossov is on a one-man mission to change the way we socialize. A natural entrepreneur, he gravitated towards tech at an early age, co-founding his first IT company at 18, which he ran out of his University of Florida dorm room. He credits this experience for opening his eyes to the range of possibilities after amassing a network of engineers, developers, and creative thinkers. A fresh college graduate and 21 years old, he sold the first company and started another one, this time in the business learning space. Petrossov says he was, “accidentally exposed to the private jet business” when he tried to book a plane for a trip with friends. “I met the owner and I asked him, ‘is the only way to book a plane by calling and faxing an invoice?’ He replied that the industry is complicated, and they have dispatchers that make calculations based on fulfillment risk, maintenance, pilot errors and other metrics, so they prefer to do it this way.” The seed for JetSmarter, his Fort Lauderdale, Florida-based private jet booking app, had been planted: it was 2009—the dawn of the digital mobile era—and here he was, faxing an invoice.

Jackie Bryant Jackie is the Lifestyle Editor at Her freelance work has appeared at, Harper's Bazaar, The Infatuation, and Locale Magazine. Her favorite vices are peaty alcohol, rich textiles, far-flung hotels, and all food from any part of the world that can be found in a dumpling-like format. She can usually be found hanging out in her current homes of San ...(Read More)

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