Bentley Launches World's Most Expensive Men's Cologne

For many, a bespoke Bentley motorcar evokes the sweet smell of success. Now the fabled British car brand is launching its own limited edition luxury fragrance collection for men that’s every bit as luxurious as the finishes on its beautiful vehicles. Limited to only 999 pieces, the Lalique for Bentley Crystal Edition will be priced at about $4,600 for a 40 ml bottle, making it the world’s most expensive cologne made exclusively for men— and the most expensive fragrance ever produced in such a quantity.

Inside a bespoke wooden presentation box, a custom crystal flacon adorned with Bentley’s famed "Flying B" logo houses the fragrance created by Mylène Alran of the French perfume house, Robertet. The scent features notes of fine wood and exquisite leather to evoke Bentley’s world-renowned craftsmanship, along with precious orris root butter.

Also available will be the 60 ml bottles of "Bentley for Men" and "Bentley for Men Intense" fragrances created by Nathalie Lorson from top perfume house Firmenich, priced at about $67 and $108, respectively. The wood, leather, cedar and patchouli notes of the former are intensified with aromatic African geranium in the latter. These bottles echo Bentley’s design ethos with a signature knurled ring around the top. 

Jared Paul Stern

Jared Paul Stern, JustLuxe's Editor-at-Large, is the Executive Editor-at-Large at Maxim magazine and has written for the Wall Street Journal, New York Times, the New York Times' T magazine, GQ, WWD, Vogue, New York magazine, Details, Hamptons magazine, Playboy, BlackBook, the New York Post, Man of the World, and Bergdorf Goodman magazine among others. The founding editor of the Page Six magazine, ...(Read More)

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