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New smart fortwo Electric Vehicle to Debut in 2013 for $25,000

smart car

Photo Courtesy of smart USA

The Mercedes-Benz USA–owned brand, smart USA, will debut its third generation electric car for two in Spring 2013 at a manufacturer's suggested retail price of $25,000. The starting price point will make the tiny car the most affordable production electric vehicle in the U.S. market. A cabriolet model will also debut at $28,000, making it the only convertible EV on the market.  

The previous smart fortwo models were offered by lease only and were not available for final sale. Buyers of the new EV could also be eligible for tax credits up to $7,500. The new electric vehicles are modeled after the current smart fortwo models. 

 smart car

The niche brand recently established an all-time highest sales volume month, as it reported year-to-date sales up 95 percent over last year at the same time. The electric car will reportedly have the smallest footprint of any car being driven in the USA.

The smart fortwo vehicle will contain the patented tridion safety cell, which works like a roll cage in a race car. There will be more than 6,000 customizable exterior combinations. The smart model line is made up of five models, including the third generation. The cars, which are five feet tall and five feet wide, are surprisingly roomy.

  smart car

"A signature characteristic of the smart brand is its commitment not only to being green but to making people think differently about it," said Tracey Matura, general manager of smart. "Green can be fun. Green can be affordable. And a lot of us don't really need a four-seater, or at least not for every trip. [The] smart is about rightsizing for your transportation needs and also for your wallet."

  smart car

James Rothaar

James has written content for Justluxe.com and other leading online luxury lifestyle magazines. Rothaar previously served as the senior-tenured staff writer for JustLuxe, having worked with the digital magazine since 2005. He resides in Jacksonville, Florida, and works as an independent marketing consultant and freelance writer and copywriter. He is the co-owner of Wild Owl Digital, a boutique mar...(Read More)

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