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Fashion Brand Nasty Gal has High Ambitions

Nasty Gal

If there's one startup company out there that's looking to take over the fashion world, it's Nasty Gal, which has seen a crazy rate of growth since its inception. Though their sights might be set high, this startup has a pretty good chance of realizing their lofty goals.†

If the name Nasty Gal rubs you the wrong way, odds are Sophia Amoruso's clothes also won't appeal either. "'Have you ever considered changing the name Nasty Gal?' is probably the dumbest question I've ever heard," says Amoruso.

The five-year-old online clothes retailer caters to twenty-something women with a mix of carefully curated pieces from outside designers and more recently, original in-house designs. The look is edgy. Its everyday wear wouldn't seem out-of-place on the beaches of Santa Monica -- where Nasty Gal is headquartered -- or the streets of SoHo in New York. Read More

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