Sniffapalooza Returns For Fall Fling

Sniffapalooza Spring Fling


Possibly one of the hottest events in the perfume scene, New York City hosts a spring and fall Sniffapalooza that brings together fragrance lovers, budding perfumers, and fragrance masterminds in an exhibition that titillates the nose and tickles the senses as fragrances from across the region are collected in one rather impressive show.

At 8a.m. on a Saturday morning in early May, a buzz builds in the beauty basement at Bergdorf Goodman in New York City. Voices are at a fever pitch and the excitement is palpable. It's as if a rock star or an A-list celeb would appear at any moment. Inside Bergdorf's small cafe 140 people (including me) are waiting in anticipation for the start of something called Sniffapalooza Spring Fling. "It's the most incredible, intense experience," says Tamara, who flew in from Arizona.

"You've gotten on trains, planes and automobiles," says Karen Dubin, Sniffapalooza's founder. "This is our 18th event," she says in regards to this year's Spring Fling.
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