Jul. 30th, 2012

Dolce and Gabbana Perfume Campaign Stars Laetitia Casta

Photo Courtesy of Dolce and Gabbana
You may recognize the new face of luxury designer brand Dolce & Gabbana’s classic perfume, Pour Femme, from the runway or the big screen. French model Laetitia Casta is a former Victoria’s Secret Angel and is a L’Oréal spokesperson, as well as an accomplished model in her native country. Most recently, she’s been chosen to front the campaign for the new and improved version of the well-known fragrance Dolce & Gabbana Pour Femme.

Admired for her classic and timeless good looks, the 34-year old model embodies the essence of a woman in a lacy black dress for the D&G campaign. “Laetitia has always bewitched us with her sensual and natural charisma: she is the perfect interpretation of the Dolce & Gabbana woman of today,” Domenico Dolce and Stefano Gabbana said in a press release. We expect that the brown-haired, blue-eyed beauty will do nothing but good things for the sales of this already successful bottle.

Dolce & Gabbana Pour Femme was first launched by the designer duo back in 1992. An instant hit, its release was followed by that of its male equivalent, Dolce & Gabbana Pour Homme, in 1994. With a rich and floral aroma, Pour Femme was certainly a fragrance that marked the ‘90s, as it was wildly popular for its feminine and light scent. The designers revamped both fragrances for 2012, telling WWD “It’s not so much a re-edition as it is a fine-tuning.” The new Dolce & Gabbana Pour Femme begins with notes of neroli, raspberry and tangerine, leading to jasmine and orange blossom, over the base of marshmallow, vanilla, sandalwood and heliotrope. This perfume has a warm and inviting floral scent that is great for the summer and into autumn.

For more information, visit DolceGabbana.com.
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