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While skincare is taking off in Asia and jewelry continues to excel in Europe, the Middle East now has reason to celebrate. The luxury fragrance
industry is booming in the Middle East, according to a recent article on WWD
that explains that consumers in that part of the world use high amounts of fragrance on a daily basis. With that knowledge, prestige fragrance brands are now introducing scents specifically with Middle Eastern consumers in mind, using exotic ingredients as creative inspiration.