Photo Courtesy of Christie's
More than 300 lots will be available for Christie's first exclusive online wine sale in early August. The Signature Cellar sale will feature fine and rare wines ranging from top Bordeaux and burgundy to cult favorites from Bandol and Napa Valley. The wine sale is the first of a series of online-only events that will run parallel to auctions occurring at physical locations.
The launch of the Signature Cellars event is a significant step in forging the direction of the auctioneer's global e-commerce strategy, as all of the browsing and the bidding for it will occur online only.