To further show support for the PerfectDraft (which will cost you around $500), Stella Artois recently organized a gathering at the Lafayette Townhouse in Manhattan. The celebration was an effort to bring attention to draft pouring of the highly-rated blonde pilsner in home bars across the United States. As always, some star power never hurts, and New Girl's Jake Johnson hosted the event. "I do know that people love the bar experience — the crowd, the sounds, the ambience," notes Johnson. "Bars are beloved, for good reason. So any movement to recreate that experience at home is one worth supporting."
Efforts from brands like Stella Artois, combined with exciting products like PerfectDraft (or the personal wine crafting device Miracle Maker), should give spirit and hosting connoisseurs tons to look forward to through the end of next year and beyond.