The automotive executive was the COO at PGA Netherlands, a subsidiary of Porsche, over the past five years. Mr. Gerris also served in various key roles with Toyota earlier in his career. 

Mr. Rose went on to say that the firm has significant plans to expand its sales efforts in Europe. He is confident that Bart Gerris is the right person to lead European operations and the forthcoming expanded sales program in the region.

The newly appointed regional director of Bentley is from the Netherlands; he holds a degree in automotive engineering and business administration. Mr. Gerris will report directly to Rose.