Snowmobiling, a nighttime husky sled safari, traditional Finnish smoke saunas and dinner at an historic reindeer farm—that’s after a full day of driving Bentley's hell-for-leather across the frozen wastelands of Finland at speeds that would give your grandmother an aneurysm.
We’re talking about Bentley’s “Power on Ice” program in the exclusive ski resort of Ruka, just 37 miles from the edge of the Arctic Circle, an elite adventure just announced for February from the famed British marque.
You don’t need to be a Bentley owner to participate in the event, which lasts two days and costs €9,990 per driver, or about $12,800. Bentley’s cool new Continental GT V8 and luxurious W12 models will be on hand to demonstrate their awesome all-wheel-drive abilities in the sessions led by Finnish rally star and four-time World Rally champion Juha Kankkunen. He set the world Ice Speed Record in February 2011, gunning a Bentley Continental Supersports Convertible to 205 mph on the frozen Baltic Sea off the Finnish coast.
After arriving in the town of Kuusamo on a private charter, participants will be chauffeured to the luxurious Chalet Ruka Peak boutique hotel, perched at the top of a world class ski slope. In addition to Kankkunen, Bentley’s expert winter driving team will offer instruction on a range of driving techniques designed to defeat even the most adverse conditions with power, comfort and style. An extension of a successful inaugural event last season, the program’s bookings run from February 7–28.
“The opportunity to once again drive the Continental GT around our famous ice tracks is one I can’t resist,” Kankkunen says. “The huge power combined with all-wheel-drive and the new eight-speed gearbox makes the GT the perfect car for such exciting and engaging driving. Our customers are always amazed that their cars are so rewarding to drive at the limit of grip, and it’s my pleasure to teach them how to do it!”