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Signe Magazine, a luxury lifestyle publication based in Dubai had recently produced a video to interpret the mood of their audience, do you think its the future of the media pack to give brands the clear idea about the readership lifestyle?
By: Roshin   |    Co-Founder/Marketing Director | Signé Magazine
April 5, 2013   |   1 Responses

Responses

Pikke Allen commented on May 3, 2013

What an interesting concept, to make a Media Pack a more engaging and visual experience to share with an audience of advertisers what their target is like. "Lifestyle" is the 'new black' in the world of luxury marketing so to show how the audience is experiencing products or services in this category, is helpful for brands. I believe in the power of video as the new platform, so this indeed should be a powerful tool for your publication.

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