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A New Trend in Passion Investment: Vineyards By Christie's International Real Estate

Christie’s International Real Estate is the only global luxury real estate network wholly owned by a fine art auction house. Earlier this month, it announced the launch of an innovative advisory service for international buyers of vineyard estates. Vineyards by Christie’s International Real Estate is the first program of its kind. It brings together Christie’s wine experts and luxury property specialists to offer a new service for those looking to acquire vineyards in the world’s most sought-after wine regions. Currently, these regions are in France, California, Oregon, Portugal, Spain, Argentina, and New Zealand.

This pioneering program was implemented just this month to meet new demand from clients at Christie’s wine auctions in Hong Kong and in China, as buyers needed expert guidance in purchasing overseas vineyard properties. As examples of this new interest, Christie’s reported an outstanding total of HK $286.5 million (US $36.9 million) from nine wine sales in Hong Kong last year. Similarly, demand from affluent Chinese investors for foreign wine has evolved into an active interest in foreign wine-producing estates. According to SAFER, (Sociétés d’Aménagement Foncier et d’Etablissement Rural), in 2011 there were 35 chateaux with vineyards sold in the whole region of Bordeaux, 60 percent were sold to Chinese buyers. Of the 37 vineyard-chateaux sold in 2012, 62 percent went to Chinese buyers.

Recently, we interviewed Clayton Andrews (Senior Vice President, Central Regional Manager of Christie’s International Real Estate) about this new Christie’s vineyard dimension, due to this new interest.

Susan Kime

Susan Kime's career combines publishing, journalism and editing. She was the Destination Club/Fractional Update Editor for Elite Traveler, and senior club news correspondent for The Robb Report's Vacation Homes. Her work has been published in Stratos, Luxury Living, European CEO, The London Telegraph, Caviar Affair, ARDA Developments, and Luxist/AOL. She was the Editor-in-Chief of Travel Conno...(Read More)

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